Board of County Commissioners

Tourist Development

Gadsden County, Florida

 

AGENDA & NOTES

 

Regular Public Meeting

August 20, 2012

3:30 p.m.

 

Present:

Lee Garner, Chairman of TDC, City of Chattahoochee Manager and Tax Collector

Matt Thro, Vice – Chair of TDC, H & H Furniture

Jeff DuBree, Sportsman’s Lodge, Bed Tax Collector Lake Talquin

Patricia Vice, West Gadsden Historical Society, Tourist Attraction

David Knight, Midway Councilman

Angela Sapp, City of Quincy Commission (absent)

Peter Patel, Bed Tax Collector

Alca Patel, Hotel Industry (excused absence)

Sherrie Taylor, BOCC Chair (arrived late)

 

Pledge of Allegiance    

 

Jeff DuBree, Chairman of TDC called the meeting to order then led in Pledge of Allegiance.

 

Roll Call (Beryl Wood, Deputy Clerk)

 

The roll was called by the Deputy Clerk and noted above.

 

Amendments and Approval of Agenda

 

 

1.            Approval of Meeting Minutes (July 30th 2012)  

                (Lee Garner, TDC Chairman) Patel/Knight 6-0

 

2.            Budget Update and Finance and County Clerk Issues  

                (Jeff Price, OMB-Budget Analyst)

 

                Mr. Price discussed the Budget as presented by Mr. Jeff DuBree with the Council.

 

Mr. DuBree commented the Ron Sachs Contract played a big part of the budget for last year. He said they have not done anything with the Target Market, he thought it should remain in the budget.  He added it’s only a budget, doesn’t mean the funds have to be spent.

 

He discussed Administrative Salaries, $6,000; Promotion & other areas where he made adjustments

 

Ms. Taylor arrived at this juncture of the meeting.

 

Ms. Taylor questioned the $50,000 for Target Market Funds. She discussed having planned events.

 

Mr. DuBree named the 4 different areas they are attempting the market.

 

Discussion followed among the Board.

 

Mr. Knight asked would you suggest to place more funds in Event Marketing Fund.

 

Ms. Taylor replied yes, planned events would be great.

 

Mr. Garner said once the Tourism Coordinator is in place along with Website, then they would be able to move.

 

Mr. Garner said it all promotional activities.

 

Mr. Thro, suggested adding an additional $10,000 to Event Marketing Fund.

 

Ms. Taylor suggested taking $10,000 out of Target Marketing and place it in Event Marketing Fund.  She asked some to the $14,000 in Event Marketing Fund.

 

**Motion to approve the budget for 2012-2013 Fiscal Year: Thro/Knight 6-1(Mr. DuBree opposed motion.)

Amend motion: move $10,000 out of Target Marketing Fund - $40,000 and move the $10,000 to Event Marketing Fund totaling - $24,000. 6-1

 

3.         VISITFLORIDA -2013 Official Transportation Map Advertising Rates and Information

            (Lee Garner, TDC Chairman)  

 

Mr. DuBree discussed the Official Transportation Map.  He said it was a first come first serve basis.

Motion: Thro/Vice

 

Taylor – Asked for clarification.  She asked does it highlight what goes on in our County.

 

Knight – Asked which where they looking at.

 

Mr. Garner  said it would be D ¼ Panel.

 

Mr. DuBree said these funds would come out of Target Marketing Fund.

 

Motion: Thro/ Vice 7-0 (approved)

 

               

4.         Tourism Coordinator RFP Discussion/Selection   (Lee Garner)

 

Mr. Garner said they received 1 RFP from Legacy Marketing, Inc. asking for $3,000.

 

Mr. DuBree said it went out of $1250 totaling $15,000.

 

Ms. Taylor suggested receiving help with the advertisement and that they would have to readvertisement.

 

Mrs. Vice stated the amount would need

 

Mr. Thro suggested they meet with the Company to see what come out of tabling. He said have committee come back with findings.

 

Taylor/ Patel: Table for action until the next meeting or readvertise RFP if no resolution is meet out of meeting. 7-0

 

Marketing and Funding Request

 

5.            Quincy Music Theater - $1000.00  

Jeff Dubree, TDC Councilman – New Season coming up. He said it would come out of existing event marketing.  He discussed the Playbuild, early Oct. – end of April. A full page ad in book, advertise egadsden website. 10 season tickets could use to promote on face back, etc. QMT website linked to egadsden website.

 

Ms. Taylor asked was there an application for the Quincy Music Theater.

 

Mr. DuBree stated no.  He said the deadline for this one is $3,000.

 

Ms. Taylor stated there is a problem voting, but they agree with the $1,000. She asked for a letter from them indicating this is want they want.

 

Vice/Thro Motion to approve, contingent upon 6-0(Ms. Taylor was not present for this motion.)

 

Art Center  

$2,000 per quarter….

Sandy Beare – last week’s event was well attended.

 

Public Comments and Concerns on Non-Agenda Items (3 minute limit)  

Leanee Sportdon, Havana Merchants – Pumpkin Festival, - $5,000 Lawnmower Parade - $2,000 (Out of the existing Marketing Fund.)

 

Sandy Beare – stated they try to target people from other areas.

 

Mr. Garner noted they would not be able to vote for this event at this meeting.

 

Mr. Thro asked was there a consensus to move toward Jeff’s principal.

 

This item would be agenda for the next TDC meeting.

 

Mr. Thro suggested a letter suggest how they would spend monies that are laid out in the strategic plan.

 

Garner - to Sonya: provide 4 organizations section out of Strategic Plan to let them know what qualifies under Strategic Plan. (Marketing)

 

He asked Mrs. Sportdon to provide a letter.

 

DuBree – Event Committee put together something that can be presented.

 

Taylor – asked about annual events, do we continue to fund.

 

Vice that is with grants and these funds are marketing.

 

Taylor suggested looking at each on a case by case basis.

 

DuBree – needs to be consistent with outside150 miles.

 

Garner – Havana can group 3 events and they will look at based on Strategic Plan.

 

Havana Merchants – Mr. DuBree said it should be linked to the Egadsden website. He said it is not linked to TDC.

 

Mrs. Sportdon – said she would take all into consideration and work together, because she is doing it know.

 

Beare – mentioned the

 

Taylor – clarification on Sonya’s salary approved $9,000 - $11,900 is in budget.  She asked for facts @ next meeting. Where did the other monies go.

                  

Motion to Adjourn          @ 5:04pm           

 

                               

August Meeting(s)

 

-September 17, 2012 Regular Meeting, 3:30 p.m.

-October 15. 2012 Regular Meeting, 3:30 p.m.

 

 

Other TDC Business

 

·        BOCC Board Meeting Agenda Items (September 4, 2012 6:00p.m.)

 

1.      Approval to award Bid No. 12-11 for (SEO) Search Engine Optimization to Tallahassee Media Group of Tallahassee Florida and Authorize Chairperson to Execute Agreement

 

2.      Request to Hold First Public Hearing and Authority to Amend the TDC Strategic

Plan Funding Application Process and Fiscal Year

 

 

·        45th Annual Governors Conference on Tourism-Sept. 4th -7th   2012

Orlando, Florida