GADSDEN COUNTY TOURIST DEVELOPMENT COUNCIL

MEETING AGENDA & NOTES

Monday, August 20, 2018 at 3:30 P.M.

Edward J. Butler Governmental Complex

Present:

Carolyn Ford, Vice –Chair

Brenda Holt

Peter Patel

Linda Dixon

Cathy Johnson

Olivia Smith, TDC Administrator

Joe Bouch, 78 Madison

Brad Johnson, Assistant County Administrator                    

Attorney David Weiss

Beryl H. Wood, Deputy Clerk

Absent:

Angela Sapp

Jeff DuBree

Lee Garner, Chair

1. Pledge of Allegiance/Roll Call

Carolyn Ford, Vice-Chairman of the TDC called the meeting to order at 3:40 p.m. with a quorum present and led in the Pledge of Allegiance. It was then followed with the roll call by the deputy clerk.

2. Amendments to and Approval of the Agenda Holt/Ford 5-0 Approved

a. Approval of Minutes  Patel/Holt 5-0 Approved

b. 2018 Review Committee Funding Recommendations

Ms. Smith discussed the recommendations-She discussed the groups that are requesting funding twice. Ms. Holt said she would not like them funding in two different locations. Ms. Holt discussed the numbers of the Board.   Mr. Patel said that should be a rule that they can only apply for one source of funding. He said that should make sure they follow the rules.  He said that policy and procedures need to be in place.   Mr. Weiss said they don’t have anything in place that prohibits them from coming to TDC and the Board for funding. He said they are considering marketing funds, they are requesting funds to bring visitors into the county. He said for what they are considering right now for example: He said he understands not wanting to overfund. He asked about the Quincy MainStreet stating it should be $2,000. He said they should make a decision of what has come before them.

2018-2019 TDC Funding Request Application Recommendation

· Gadsden County Democratic Party (2018 Ebony & Ivory Affair)  - $1,000

· Maurice Grant -$1,000

· Chattahoochee Main Street -$1,000

· Dr. MLK Committee -1,000

· James J. Anderson - $2,000

· North Florida Economic Development -$1,000

· Countywide Business & Individuals -$1,000

· Quincy Main Street -$2,000

· Golden Knights Motorcycle Group - $3,500

· WordSmitten Media, Inc - $2,500

· Harold Bailey & James Travis -  (the same as the Countywide Business)

· Top View Sports – N/A

· Havana Main Street -$1,000

Mr. Patel left at 4:28pm returned at 4:30pm

 Holt/Johnson – for approval the of the spreadsheet 2018 -2019 TDC Funding Request Applications 5-0 approved

c. 78 Madison Marketing Status Updates (NACo Video Review)

Mr. Bouch commented on the media budget at $90,000. He said in this proposed budget is around $60,000. He said that is a cut. He commented on outdoor boarding. He said the two boards chosen: Apalachee Parkway/ Hwy 27: Capital Circle September budget is $3,000. October and November will go into next fiscal year b. The idea of the boards is for people to visit websites. Geo fencing (we can pick 8 areas, if you have app, you will get dinged. They will run for 9 weeks). He asked did they still want this campaign, he said they would look for smaller publications.  Mr. Patel asked what the reason the funding went down was.   Mr. Price commented on this year’s draft, to bring down to $60,000 because they are getting short on funds.   He said the revenue has been steady the last 5 years. He said they should spread out and get more bang for your buck. He said they should look at avenues to make it last longer.  Mr. Patel commented that they couldn’t use more than 20% of the reserve.  Mr. Weiss said the Strategic Plan does not say anything about a specific amount on the reserve.    Ms. Holt commented on the budget. Different account what is the balance: $163,639.00. Where is the extra $63,000 coming from?  Mr. Weiss $163,000 plus $131,000 equals $195,000 which will go to next year. She said look at the 20%.  Weiss commented on Strategic Plan commented on the 20-20-40.   Mr. Patel commented on the marketing firm for 30%.  Holt commented on what was below the budget – recommendation that would not improve anything that is getting funding from the board. Patel commented on the 20,000 for the special events. They wanted the    

Task Orders: September and the rest (October/November) be contingent upon budget approval Patel/Holt 5-0 Approved.

September 4, 2018 – Special Meeting at 4:30pm 

Ms. Holt left at this juncture at 5:00 pm; lost quorum the meeting ended.

Adjournment at 5:00pm